Vayetze. Materialism

We live in a materialistic culture. We buy things we do not need! We speak of "retail therapy" as if shopping made us happier. It doesn't. What can our parsha say about this?
At the opening of Parashat Vayetze, Jacob prays to God:
“If God will be with me and will guard me on my journey,
and will give me bread to eat and clothing to wear,…” (28:20-21)